Well, it's Friday. And so you know what that means, don't you? It's Amami Night!
It's all the hair-washing excitement of New Year's Eve - times ten! You'd have thought stuff that is made of pure gold would be a little more expensive. But Amami is a bargain at 3 cents a week.
Warning: it may not be real gold. It is probably just - shampoo.
But it does an awful lot for your "dull tired hair" - makes it "radiant and full of life." That makes sense - when I'm dull and tired, gold has the exact same effect on me! But I prefer mine in the form of jewelry or coins, thanks.
The lady on the right does not look convinced about this Amami stuff. She's brooding about something. And brooding is really more of a Sunday Night activity. At least her hair looks happy. Happy is defined here as shiny sausage curls pinned tightly to your head.
Thank you again to Amy for this wonderful 1940s ad.